Riffs - Cool things to know about us and our clients
• Although we're headquartered in Nashville, we've served clients all over the world, including Paris, Bangkok, Montreal, Vienna, San Francisco, Atlanta, St. Louis, Houston, etc. In these days of electronic convenience, distance is no big deal.
• FBI handled the national launch of Honda's HRX lawn mower. Today, the HRX is one of Honda's top sellers and is ranked as the "Best Walk Behind Mower" by Consumer Reports Magazine.
• Each year that FBI has served Honda Generators, it is not unusual for several of the generator lines to sell out of inventory.
• Within a year of taking over the Columbia State Community College account, student enrollment increased a healthy 13%.
• Within six months of launching a new print campaign for a particular type of AKG microphone, that line's sales increased 20%.
• Chances are that nearly every popular song you've ever heard recorded over the past 40 years involved the use of an AKG product.
• Every year that FBI has handled the Sprintz Furniture account, store traffic has increased.
• Though we're a full service agency, it just so happens FBI is particularly literate in television production. Last year, we produced over 100 TV commercials for clients.
• FBI student interns have gone on to score jobs at ad agencies in LA, Chicago, Atlanta, New York and Portland, to name but a few.
• When watching our television demo DVD, listen to the soundtracks carefully. In most cases, agency President Bobby Frank is playing drums.
• After two years with FBI, InterMedia Partners went from the bottom of the cable TV rankings to "Best Cable TV Company" in the nation according to J.D. Power and Associates.
• Speaking of J.D. Power and Associates, they have ranked Honda outboards number one in customer satisfaction three years in a row. Honda is the only 4-stroke outboard to achieve this distinction.
• In 2007, FBI moved its Nashville headquarters into an historic old building called the Toll House. It's a place that's seen everything from Civil War soldiers to ladies of the evening. To read its complete history, simply click on this link www.fb-i.com/tollhouse.
